Telecoms giant, MTN has spoken out on the controversial issue of dropping their celeb ambassadors when a fan demanded for an explanation on twitter. They have also released a statement on the matter.
Telecoms giant, MTN has spoken out on the controversial issue of dropping their celeb ambassadors when a fan demanded for an explanation on twitter. They have also released a statement on the matter.
The Statement reads in part;
“Although there is a finite number of brand ambassadors we can have at any point in time, Nigerian artistes can continue to monetise their intellectual works through our distribution channels such as the Caller Tunez and Music Plus platforms. As was originally conceptualised, the ambassadorship will continually evolve to accommodate new talents and cater for diverse segments.
This year, we are using a segmented approach and there will be ambassadors for each segment of our market. Using this criteria, new artistes like Cobhams Asuquo will be coming on board the MTN Ambassadorial family. In May 2015, stars including Davido, Don Jazzy, Tiwa Savage, Dr. Sid, Sound Sultan, Iyanya, Chidinma, BankyW, KCee as well as Saka, Osuofia, Mama Gee and others all renewed their contracts with MTN.
"The list of those who won’t be staying with MTN contains Nigerian pop stars like Wizkid, Sean Tizzle, and Timaya. The list of those who won’t be staying with MTN contains Nigerian pop stars like Wizkid, Sean Tizzle, and Timaya.