Ghana's leading stars reportedly rejected meager endorsement deals from telecommunications companies.
Sarkodie and Stoneboy
Ghanaian acts are probably looking at their Nigerian counterparts and the mouth-watering endorsement deals they get from multinational and indigenous corporations as a yardstick for their own deals.
This line of thought seems plausible after news filtered in yesterday that Stonebwoy, who recently won the 2015 BET Awards Best International Act (Africa), rejected an endorsement deal offered him by GLO Ghana. The deal was said to be in the region of $80,000.
The artiste and his management reportedly turned down the deal because they felt the amount was meagre and the conditions of the contract unfavourable.
Another Ghanaian superstar, Sarkodie, was also reported to have rejected a $250,000 endorsement deal from another telecommunications company, Tigo.
According to reports, the hard-spitting rapper, who is also a BET Awards winner, felt he deserved more from the deal than he was being offered.
What do you think? Were they being greedy or simply demanding what they feel was their rightful entitlements considering the fact that they are presently some of the biggest, if not the biggest music stars right now in Ghana?